On-demand webinar

Unpacking Future Forecast 2025

Our research team unpacks the six trends set to shape the kids and family industry, with real-world examples and practical advice throughout.

  • Recorded

    February 2025

  • Format

    On demandWatch anytime

Watch the full session

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In this session

What you will
walk away with.

Based on our Future Forecast 2025 report, this session guides you through the forces shaping the year ahead for kids, teens and family markets, and how brands can capitalise on the emerging opportunities.

We won’t give the findings away here: register and the full recording takes you through the evidence, market by market.

  • Health and wellbeingHow brands are answering families’ growing focus on mental and physical health.

  • Sensory marketingFlavour-powered partnerships and the appetite for novelty.

  • Gaming and immersive advertisingFrom gaming as a social experience to brands living inside the game world.

  • AI and the future of learningHow kids are adopting AI, and where play, tech and education converge.

A child wearing toy wings, looking to what comes next

Presented by

The people walking you through it.

Adam Woodgate

VP of Research Solutions

Leads the research solutions team, turning our live data into the evidence behind media, licensing and content decisions.

Nina Nowak

Research Team

Presents the trends on wellbeing, sensory marketing and AI adoption.

Awilya Hendaryanti

Research Team

Presents the trends on gaming, immersive advertising and gamified learning.

On demand

The full session, whenever suits.

Six data-backed trends for the year ahead, in one session.