On-demand webinar
Industry Impact 2024: Illuminating Dynamics within the Kids’ and Family Markets
Industry experts unpack the findings of the Industry Impact 2024 report: the trends, challenges and opportunities shaping the kids’ and family markets.
- Recorded
July 2024
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In this session
What you will
walk away with.
Hosted by our founder Nick Richardson, this session brings together a panel of industry experts to explore the key findings of the Industry Impact 2024 report, based on a global study of over 100 industry professionals combined with our own data.
We won’t give the findings away here: register and the full recording takes you through the evidence, market by market.
Rethinking audience engagementWhy the industry needs to redefine what ’kids’ means, and what that changes.
Collaboration and innovationWhere brands, creators and advertisers can combine expertise to better outcomes.
Agility and planningHow to stay proactive rather than reactive in a fast-moving market.
Audience clarity and qualityWhy defining your audience sharply, and leading with quality, beats spreading thin.
Presented by
The people walking you through it.
Nick Richardson
Founder & CEO, The Insights Family
Founded The Insights Family in 2017 and hosts the session, unpacking the report he commissioned.
Ian Wickham
Director, Licensing Link
Brings licensing experience from Mattel, BBC Studios and 20th Century Fox.
Danielle Davis
Content Distribution Strategist, Meon Media
Draws on a content distribution background at Viacom and the BBC.
Tristan Brooks
Managing Partner, Havas Entertainment
Leads a team turning family audiences into fans for global brands.
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The state of the kids’ and family industry, from the people running it.