The Insights Family Named Finalist for Quirk’s Media Marketing Research Supplier of the Year Award

We’re excited to share that The Insights Family has been shortlisted as a finalist for Marketing Research Supplier of the Year at the Marketing Research and Insight Excellence Awards, organised by Quirk’s Media.

These awards recognise researchers, suppliers, and tools that make a meaningful impact on marketing research, with finalists selected by a panel of judges including end-client researchers, supplier partners, and Quirk’s editorial staff.

Since 2017, The Insights Family has helped leading brands be the chosen brand that kids love, and parents trust. Specialising in the unique world of families, we deliver independent, real-time insights into how kids, teens and parents think, connect, consume and choose. Our clients include Amazon Kids, BBC Studios, Disney, Ferrero, Hasbro, Leapfrog, and Merlin Entertainment, who rely on us to understand what’s changing in the lives of kids and families today, to shape the strategies, products, and experiences of tomorrow.

In today’s world of endless choice, where platforms, creators, brands, and products all compete for attention, The Insights Family provides GDPR- and COPPA-compliant intelligence that enables brands to cut through the noise. Our sharper, faster, and more reliable insights help brands build intentional strategies that earn their place in kids’ lives and connect in ways that truly resonate with modern families.

“Our goal has always been to give brands a true understanding of kids and families, offering not just the data but the stories and trends behind it. Being recognised by Quirk’s Media is especially meaningful because it reflects the impact of our insights in the real world.”Tom Williams, CEO, The Insights Family

Thanks to our customers and partners for continuing to inspire our work, and we look forward to celebrating with peers across the insights industry at the virtual awards on 19 November 2025 when the winner will be announced.

Reach out to learn how audience insights can drive data-led decisions and strengthen your brand’s connection with kids and families:theinsightsfamily.com/contact.